EUROBIKE

Contacts

Sandra Janjanin
Sandra Janjanin
Responsable de projet
+49 7541 708-413
+49 7541 708-2413
Kathrin Ruf
Kathrin Ruf
Responsable de projet
+49 7541 708-412
+49 7541 708-2412
Stephan Fischer
Stephan Fischer
Coordinator Visitor Service
+49 7541 708-404
+49 7541 708-2404
Kommunikation
Kommunikation
+49 7541 708-307
+49 7541 708-331

Congress

Friday, September 2, 2016 Conference Centre | Foyer East | 1st Floor

 

Brief CV - Monika Fiedler, fiedler concepts

Monika Fiedler is a graduate in business administration from Würzburg and for 13 years has been managing director of the Munich-based agency Fiedler Concepts GmbH. An expert in marketing and event, for many years she was involved in publishing, with companies such as Verlag Würzburg, Callwey Verlag Munich and Motor Presse Stuttgart. With her agency, Monika Fiedler has specialized in the design and execution of women’s event formats and advises companies and regions at national and international level in the field of marketing and sales as well as in event and athlete activation.

Brief Info - Lecture

Women’s Bike Events - Perfect customer loyalty tool for tourism companies

By women for women, with great attention to detail. This is how sporting event-formats have to be organized if they wish to meet the aspirations of the modern “multidimensional” woman. Learn to bike or extend your skills amongst like-minded companions without any pressure from your partner – and at the same time gather positive experiences without missing out on relaxation and enjoyment. A long-term and sustainable opportunity for regions to recruit women as “repeat offenders”. We show how it’s done.

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