TRAVEL TALK Congress

10 years of Travel Talk: Review and outlook

Ulrike Saade, GF Velokonzept Saade GmbH

Ulrike Saade is the initiator of EUROBIKE Travel Talk. Her company Velokonzept acts as a very important interface between manufacturers, dealers, the tourist industry, trade fair organisers, as well as cycle associations, administrative authorities and the political sector. With projects covering all aspects of cycling, her company wants to promote and advance a new, active mobility that takes the needs and interests of both the environment and us people into consideration. Ulrike Saade presents a review of the remarkable developments in cycle tourism in the last ten years and looks ahead to the future potential of this sector.

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