Evolution of the EUROBIKE

More than 40,000 trade visitors from 100 countries
Average visit lasts 1.9 days
1,180 exhibitors from 45 countries
1,824 journalists from 36 countries
350 world premieres

Leading trade fair for bike business - The EUROBIKE

The EUROBIKE is the leading trade fair for international bike business. It‘s where the trends, deals and networks that drive the global bike business are made. That‘s why the EUROBIKE attracts everyone who is anyone in the booming industry. Exhibitors, brands, trade visitors and journalists from all over the world. In short – all those looking for big bike business.

The world of bicycles - In detail and at a glance

More than 40,000 trade visitors come to the EUROBIKE to find out what‘s happening on the bike sector. Trade visitors travel from 100 countries to Friedrichshafen. The average time spent at the fair is a remarkable 1.9 days. The high level of multinational participation underlines the EUROBIKE‘s role as the globally leading trade fair for the sector. That‘s why the international press also knows where the news about bicycles is made.
More than 1,824 journalists report from the EUROBIKE with films, images and contributions – all focusing on bikes. And on the last day of the trade fair, the open day, an additional 20,000 bicycle fans and opinion multipliers attend to find out what they will be saddling up on next season.

Trade fair, event and more - The Global Show

The EUROBIKE is the globally leading trade fair for the bicycle industry. With its pioneering side events, it offers a 360° overall concept for bicycles. The most important highlights: the DEMO DAY is a popular opportunity to test products outdoors under real conditions. The EUROBIKE Award recognizes top innovations.
The Fashion Show presents the latest collections. Holiday on Bike is dedicated to bicycle tourism. All this in addition to track events, presentations, workshops, special shows, congresses and not least the legendary EUROBIKE Party that perfectly rounds off the trade-fair programme.

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