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In 2019 the DEMO AREA is once again an important part of EUROBIKE. On
this page, you as an exhibitor will find all the important information about this
year's testing area and you can download the most important
points as a PDF file.
Using RFID technology (for further information see
below) EUROBIKE and GREENFINDER generate valuable data for visitors, organizers
and exhibitors. This way, interesting daily analyses can be made, for instance
the most popular brands, the most popular bikes and the most popular categories
(e.g. MTB) can be made. Every exhibitor with a booth at DEMO AREA is free to
participate with his test bikes in the DEMO AREA Research. For this the
required test bikes have to be registered.
Data will be
generated as follows:
RFID means Radio Frequency Identification and describes
a technology for sender-receiver systems for automatic and non-contact
identification and localization of objects by means of radio waves. It is for
instance used for merchandise protection in stores.
EUROBIKE and GREENFINDER use this technology to
identify products and testers and generate valuable information for visitors,
organizers and exhibitors.
Upon successful registration visitors will be provided with a wristband with an integrated RFID transponder at DEMO AREA of EUROBIKE. In the run-up to the exhibition the test bikes will be equipped with RFID transponders. If a visitor passes one of the entries to the test course, the transponders will be read by antennas and stored on our system.
Every visitor intending to try out a test bike will
generate the following data based on the data protection conditions of Messe Friedrichshafen:
The analysis of the demographic data will also provide the following results:
At the exhibitor’s discretion an additional security (e.g. ID card or driving license) may be required after the wristband has been checked. We recommend a careful check of the ID card, since forged ID cards have been presented at other events.
Instruct the test riders on the handling and
particularities of the respective test bike. Please note that e-bikes may only
be driven with a valid driving license (moped, passenger car).
All e-bikes will be additionally marked with a red ribbon on the handlebars. The ribbons can be had at GREENFINDER at the information desk on the exhibition grounds East.
Please recommend your test riders to wear a helmet. A helmet is compulsory for e-bikes.