Freitag, 1. September 2017 Konferenz-Zentrum Ost | Foyer Ost | 1. OG
Born in Merano in 1970. Studied economics in Verona and Salzburg, professional snowboard freerider between 1985 and 1999, then five years with Südtirol Marketing in the field of tourist product development, from 2006 to April 2017 director of Marketinggesellschaft Meran, since May 2017 responsible for the field of tourism and agricultural marketing at IDM Südtirol.
The bicycle has hitherto been used almost exclusively as an item of sporting equipment in the Alps. Current developments in bicycles with and without electric drive as well as the spread of intermodal transport hubs as a junction between public and private means of transport are opening up entirely new prospects for the bicycle as a useful means of transport in and between Alpine villages, small towns and extremely isolated hamlets.